BandPage Everywhere looks to help artists make websites more social after tab apps lose traction

Music technology company BandPage, which was previously focused on Facebook tab development, today announced BandPage Everywhere to bring Facebook integration and other key features to all of an artist’s sites across the web.

BandPage Everywhere allows musicians to update their bio, music tracks, photo gallery, tour dates and videos from one central place and then have it update on a number of other sites. Additionally, the app integrates Facebook Open Graph so users can RSVP to events and favorite certain songs, and those actions will be shared back to the social network, even if they are taken on off-Facebook. This adds a social layer that many musicians would be unlikely to implement on their own.

BandPage was one of the first page app developers to integrate Open Graph and allow automatic sharing to Timeline. We thought this might help the app maintain engagement after the default landing tab option was removed from pages, but it turns out it wasn’t enough. As we wrote about earlier this week, page owners and developers who do not actively promote their page tabs have seen an extreme drop-off in monthly active users. BandPage in particular lost more than 90 percent of its traffic, according to our AppData tracking service. This left the developer in a vulnerable position following a $16 million Series B round of funding last August that had been primarily driven by the massive reach the company seemed to have.

Now BandPage hopes to recover by expanding beyond Facebook and providing musicians with an easy way to maintain their presence across different sites. We’d like to see the company introduce more custom Open Graph actions to allow users to share what songs they listen to, videos they watch and other activity back to Facebook. BandPage should also consider making more mobile-optimized experiences.

More about the new BandPage Everywhere extensions is available here.

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Birthdays, Yahoo, BandPage, Causes, Family Tree, TripAdvisor, Pinterest, more on this week’s top 20 growing Facebook apps by MAU

Page tabs, birthday calendars, Connect integrations, musicians’ apps, Causes, Family Tree, TripAdvisor, schoolFeed and Pinterest made up our list of the fastest growing Facebook applications by monthly active users this week. The titles on our list gained the most MAU of any apps on the platform, growing from between 500,000 and 4.3 million MAU, based on AppData, our data tracking service covering traffic growth for apps on Facebook.

Top Gainers This Week

A group of page tab applications grew significantly this week. Static Iframe Tab gained 4.3 million MAU, Static HTML: iframe tabs gained 4.1 million MAU, Static HTML Iframe Tab : Custom Icons gained 900,000 MAU and Pagemodo Custom Welcome Tab gained 600,000 MAU.

Calendar applications are also on the rise. American Greetings’ provides greeting cards for users to send to friends for birthdays or other holidays. Their Birthday Calendar app grew by 2.7 million MAU. My Calendar, which asks users to select their friends to invite them to use the app, grew by 610,000 MAU.

BandPage by RootMusic grew by 1 million MAU and BandRx by 500,000 MAU; these two apps allow musicians on Facebook to share their work and market on the platform. Family Tree gained 800,000 MAU, in part because users add members of their family to the app. The Food List Challenge grew 500,000 MAU. The app allows users to take and share a quiz of foods they have tried.

Connect integrations that made our list included Yahoo, which gained 1.1 million MAU, Causes with 800,000 additional MAU, and TripAdvisor, which grew by 800,000 MAU. SchoolFeed, which gained 600,000 MAU, is a Connect app that creates a social network for your high school. Pinterest, a site where users can create and manage theme-based image collections, grew by 500,000 MAU.

All data in this post comes from our traffic tracking service, AppData. Stay tuned for our look at the top weekly gainers by daily active users on Wednesday and the top emerging apps on Friday.

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Chase Giving, Luck, Astrology, Mobile, BandPage and More on This Week’s Top 20 Facebook Apps by DAU

A diverse array of applications made up our list of growing Facebook apps by daily active users this week. Everything from astrology to luck to virtual gifts, videos, photos, mobile, Chase Community giving and assorted Page tab apps. All told, the apps on the list grew from between 69,500 and 1.7 million DAU. Our list is compiled using AppData, our data tracking service covering traffic growth for apps on Facebook, and covers those that gained the most users in the past seven days.

Top Gainers This Week

The top app on the list tis week was Astrology, which grew mostly in the United States, by 1.7 million DAU. The app includes a pop-up upon use asking the user to allow for daily horoscope posts to their Wall. Luck Daily grew by 355,300 DAU; the app posts your luck “percentage” to your Wall. Send Gift, with 245,800 DAU, is an app that allows users to send virtual gifts to their friends’ Walls, also providing the user the opportunity to subscribe to new gift notifications.

Genç Video grew by 233,400 DAU; the app allows users to view, Like, share and comment on videos. 60 Photos is an app that allows users to click “nice” or “pass” on friends’ Facebook photos, generating feed stories with answers; the app grew by 135,800 DAU. Norton Safe Web grew by 127,500 DAU mostly in the US, as did Yahoo’s app grew with 100,100 DAU.

The friend.ly app added 91,600 DAU, Flipboard saw 77,800 new DAU — the app is for iPad users to view social media content in a magazine-style layout. The Chase Community Giving app grew by 77,100 DAU. Finally, e-Diagnostics is an app that grew mostly in Indonesia by 74,800 DAU; the app appears to be an IQ-type test, which after the user completes, the app asks users to select which of their friends carries traits such as “the best logical reasoning skills,” creating feed stories when answered.

Two mobile apps were on the list. Picplz grew by 87,600 DAU and promises to help users share photos from their phone to Facebook, Twitter and Foursquare. Then there’s eBuddy with 70,500 DAU to allow users to use chat clients on their phones.

Page tabs of all sorts made up the remainder of the list. BandPage by RootMusic grew by 356,500 DAU in the US; the app continues to become the go-to app for musicians to share their music, tour and merch information. VEVO for Artists, the music video tab, grew by 150,000 DAU. Welcome Tab for pages by SocialAppsHQ grew by 70,400 DAU and is set to allow users to share photos or video on a welcome tab. Then HTML + iframe + FBML = iwipa grew by 69,500 DAU; the app allows users to build tabs for their Pages.

All data in this post comes from our traffic tracking service, AppData. Stay tuned for our look at the top emerging apps on Friday.

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